Checkout Process Takes Too Long A Retail Info Systems study of consumers in the US, Canada, UK, Australia and Mexico found that 100 of consumers abandon an online retail transaction because the checkout process is too long. The solution here is simple: shorten the process by collecting the data you need, and spice up your…
However, if you typically sell to hundreds of people through your website every day, then last week’s drop in traffic would be concerning. So, what exactly is conversion rate, and how can you make it work for you? That’s all for this article. Specifically, we’ll cover the basics of conversion rate optimization CRO, including a…
At this stage, it is crucial to quickly attract traffic and attention to your content. With low-difficulty keywords, you are more likely to rank on the first page of search engines and drive traffic to your website. But don’t limit yourself to these search terms. The key is to create content that is relevant to…
So let’s see what else is in the calculation: Backlink Quality Google wants to provide searchers with quality content and aims to rank accordingly. Part of the consideration is the veracity, accuracy and reliability of the websites and pages linked to this website. Respectable sites do not link to dubious or dubious web pages. For…
Device split Device split provides insight into how audiences access websites. We can see that financial services websites are less and less affect by mobile trends over time. The data shows that the majority of search queries for these sites come from laptops and PCs. This makes sense since making investments or checking account statements…
Unlike Google SEO, Amazon SEO focuses on responding to people looking to buy. Why do I ne an Amazon SEO strategy? If you want to improve your performance on Amazon, you ne an Amazon SEO strategy. Having this strategy in place will improve your rankings and bring more intend shoppers to your product listings. Who…
You might discover keywords that cost you money but aren’t converting to sales. You should check your product listings for these keywords and remove them as they can hurt your SEO. If you notice that your CTR is low on your car campaign, it’s a good idea to go back to your product listing and…
Amazon also allows you to add product videos. This is another great way to make sure shoppers get a good idea of your products and increase sales. of consumers say product videos help in their decision-making process. You can create a video that showcases the product and its features, or a lifestyle video that shows…
Your Google SEO strategy, while still important, is not enough for Amazon SEO. Your content needs to be optimized for transactional intent to increase sales. Why Amazon Takes the Lead in Product Search Let’s take a step back and look at the buyer’s decision-making process, as the stage of the buyer’s journey a person is…
There are at least 10,000 sellers on Amazon today, which means competition is fierce. Only about of Amazon sellers generate at least , USD sales. If you want to be one of these vendors, you ne to make sure your product pages stand out and serve potential customers. how can you do this First understand…
Meanwhile, her counterparts in the client camp are excited to discover how to shift investments to improve ROI based on where others are generating high ROI. Sophie used her advantage to win the round. The game is not over, but when her client wins the market, it will be the result of the agent’s clever…
Using keyword research tools in particular, you can see which paid and organic keywords your competitors are using and uncover untapped opportunities. You can also monitor search trends across your industry and target the right keywords to increase website traffic. Consider User Intent Between meeting Google’s guidelines and identifying your competition, don’t lose sight of…
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