Engagement Measuring Audience Engagement allows you to assess traffic quality. The best affiliates have loyal, trusting audiences, which indicates high engagement with membership sites. It’s simple math. People follow the advice and recommendations of people they believe to be reliable – in this case affiliates. This is reflected in visit duration, number of pages visited,…
If your data is accurate, you can also continuously optimize your affiliate program. So, keep your strategic goals in mind as you read through this article explaining important affiliate marketing metrics. Ask yourself how relevant this metric is in evaluating the effectiveness of your affiliate program and individual affiliate agencies. What metrics are important for…
Improve your audience targeting What is it? Google Ads offers a variety of audience targeting filters, such as demographics, location, interests, gender (to name a few, to ensure your ads are shown to the most relevant users. All you may need to do is improve your audience targeting to attract potential customers. Why does it…
Instead of using keywords in questions, turn keywords into questions. Oh wait, you can save yourself the trouble. The question keyword function does it for you. Find the most frequently asked question keywords with instant access to the latest, most reliable data source. Frequently Asked Questions What are question keywords? Question keywords are keywords in…
When people ask if they can keep half a bottle of beer or frozen zucchini, Google doesn’t disappoint. Search engines will find what is answered correctly. You won’t believe some of the most asked questions on Google. How good are question keywords for SEO? The quick answer is: it helps with matching results and searches.…
Both advertisers and publishers have less control over the outcome of the deal. The question is, how much control do they really need, and is that necessarily a disadvantage? The risk of fraud is considered higher, and in some cases, publishers have used bots to fake impressions or pretend to be someone they are not.…
Often other platforms or services are involv, but they don’t significantly change the overall process. Follow the above to understand the key steps in the programmatic advertising process and the role of each participant. In a traditional mia buy, an advertiser and a publisher negotiate a deal on an advertising campaign. Publishers provide space on…
Where does your data come from? Google is to data what Walmart is to groceries. You can find everything there, and it’s accessible to anyone. But if you need something more specific, or if you’re looking for top quality, well, there are better places to go. The same goes for data. For professional use, Google…
Screenshot of Rdit page Quora is a popular platform for bloggers to grab attention. They can quickly answer questions post by visitors and gain exposure. It’s also an effective way to learn about the problems people are struggling with. Check for queries relat to your expertise and use the most frequently ask questions as keywords…
What should you know before joining an affiliate network? Before signing up for an affiliate network or brandspecific affiliate arrangement, please research the terms and conditions carefully, including tracking cookie duration, fees, commission rates, payment methods and minimum payment thresholds. Generally, you must sell at least worth of products to be eligible for payment. Multiply…
Participants in the standard affiliate program must manually find partners, one at a time. In a traditional affiliate program, any marketing or sales tracking tools are provid by the merchant in charge, without any thirdparty oversight. Traditional affiliate programs are more susceptible to fraud than affiliate networks. As these differences demonstrate, affiliate networks have several…
So when you’re looking for YouTube influencers, you want to know who has worked with brands or is currently working with them. Search for hashtags like “advertising” or “sponsored” your niche to find YouTubers working with brands. You may find a lot of paid ads where influencers promote services or products for businesses similar to…
