Attracting users to our website with valuable content has many advantages. If we look at SEO positioning from a purely business perspective, there is one advantage that stands out.
Both B2B and B2C marketers want more and from people who came to the website through search results.
The reason is simple: these leads are 8.5 times more likely to convert than the leads we acquired through outbound .
Google makes sure that it is not too easy for us and the rules of appearing in the rankings change very dynamically.
For example, the old-fashioned focus on keywords just to improve search results is a thing of the past.
That doesn’t mean, of course, that choosingtime to Database make the right keywords isn’t an important piece of the puzzle. Nowadays, in addition to SEO optimization, keywords give us much more information about users and the problems we are trying to solve.
When you run a small business or have all the pieces of the marketing puzzle on your mind, you don’t have time to keep up with information about changes in Google’s algorithms. Is link building a thing of the past? You also don’t need to know how to write a title tag to drive search engine rankings.
Fortunately, some basic SEO principles remain the same
I don’t want to drag you into the intricate nooks and crannies of website positioning. Instead, I want to show you some top SEO tips you need to know.
If you focus only on these techniques, you will surely attract more organic traffic to your blog and improve your search rankings without being penalized by Google.
Ready? Let’s start:
Write for people – help solve problems for your users
I remember a conversation with a person who used to deal with website positioning. As she said herself, she quit it because it got too complicated. “Bef will USA CEO defore, all you had to do was pack keywords and set up a little script and it was gone, now it’s a nightmare.”